Syllabus

Master of Business Administration

BUMG 680: Strategic Management (Summer A 2026)

Credits - 3

Description

This culminating MBA course integrates key concepts from all areas of business to develop and implement effective organizational strategies. Through case studies and projects, students will analyze complex business challenges, formulate strategic solutions, and make data-driven decisions. Emphasizing leadership, competitive advantage, and sustainable growth, this course prepares students to think critically and act decisively in dynamic business environments. The capstone experience reinforces strategic planning, ethical decision-making, and innovation, equipping graduates with the skills necessary for executive leadership and business success.

*Independent Study

Materials

All course materials will be provided in Brightspace

Learning Objectives and Outcomes

  1. Integrate knowledge from across business disciplines to analyze complex organizational challenges (Aligns: Business Acumen, Critical Thinking)
  2. Construct data-informed strategic recommendations aligned with organizational goals (Aligns: Critical Thinking, Business Acumen)
  3. Evaluate the organizational, financial, and operational impact of strategic recommendations, including feasibility and scalability (Aligns: Critical Thinking, Business Acumen)
  4. Justify strategic recommendations by addressing ethical implications, trade-offs, and overall business impact (Aligns: Critical Thinking, Business Acumen, Ethics)
  5. Demonstrate effective leadership through strategic thinking, decision-making, and alignment with organizational priorities (Aligns: Leadership Skills)
  6. Communicate strategic insights through executive-level written and oral deliverables (Aligns: Communication)

Assignments

Independent Study

There are two final deliverables for this course:

  • A written report suitable for a professional audience, such as a strategic proposal, research report, or improvement plan
  • An executive-level presentation communicating the key points of the report

Throughout the course, students will complete checkpoint assignments and reflective video discussions to communicate their progress. 

 

Grading Policy

Your grade in this course will be determined by the following criteria:

Grade Breakdown

Learning ActivityPoints
Academic Integrity Agreement1
Introductory Video4
Week 2: Final Project Topic10
Week 2 Video Briefing: Final Project Outline10
Week 3 Video Discussion: Stakeholder Analysis5
Week 4 Assignment: AI Leverage5
Week 4 Discussion: Evaluating Strategic Alternatives5
Week 5 Video Discussion: Financial & Organizational Trade-offs5
Week 5 Assignment5
Week 6: Final Project Draft5
Week 7: Final Project - Written Report25
Week 8: Final Project - Executive Presentation15
Week 8: Final Reflection5
TOTAL100 points

Grade Scale

Grade Points Grade Point Average (GPA)
A 94 – 100% 4.00
A- 90 – 93% 3.75
B+ 87 – 89% 3.50
B 84 – 86% 3.00
B- 80 – 83% 2.75
C+ 77 – 79% 2.50
C 74 – 76% 2.00
C- 70 – 73% 1.75
D 64 – 69% 1.00
F 00 – 63% 0.00

Schedule

Summer A Session Dates 5/13/2026 – 7/3/2026

Week 1: Wednesday – Sunday
Week 2: Monday – Sunday
Week 3: Monday – Sunday
Week 4: Monday – Sunday
Week 5: Monday – Sunday
Week 6: Monday – Sunday
Week 7: Monday – Sunday
Week 8: Monday – Friday

Week Assessments and Checkpoints Due

Week 1: 

  • Academic Integrity Agreement
  • Introductory Discussion
Due by Sunday at 11:59 PM ET

Week 2: 

  • Final Project: Topic
  • Week 2 Video Briefing: Final Project Outline
Due by Sunday at 11:59 PM ET

Week 3: 

  • Video Discussion: Stakeholder Analysis
Due by Sunday at 11:59 PM ET

Week 4:

  • Discussion: Evaluating Strategic Alternatives
  • Assignment: AI Leverage
Due by Sunday at 11:59 PM ET

Week 5: 

  • Video Discussion: Financial & Organizational Trade-offs
  • Assignment: Financial & Strategic Feasibility Analysis
Due by Sunday at 11:59 PM ET

Week 6: 

  • Week 6: Final Project Draft
Due by Sunday at 11:59 PM ET

Week 7: 

  • Week 7: Final Project – Written Report
Due by Sunday at 11:59 PM ET

Week 8: 

  • Week 8: Final Project – Executive Presentation
  • Final Reflection
Due by FRIDAY at 11:59 PM ET

 

Student Resources

Online Student Support

Your Enrollment and Retention Counselor is a resource for you. Please don't hesitate to contact them for assistance, including, but not limited to course planning, current problems or issues in a course, technology concerns, or personal emergencies.

Questions? Please reach out to your student success team member.

UNE Libraries:

  • Library Access for all students: Your library login ID and password are the same as the ones you use to log into Brightspace.
  • Research by Subject: Business & Entrepreneurship Collection
  • Library Questions: Ask a librarian or phone library staff at (207) 602-2361 or (207) 221-4330.

UNE Student Academic Success Center

UNE's Student Academic Success Center (SASC) offers a range of free online services to support your academic achievement. Writing support, ESOL support, study strategy and learning style consultations, as well as downloadable resources, are available to all matriculating students. To make an appointment for any of these services, go to une.tutortrac.com. For more information and to view and download writing and studying resources, please visit:

Accommodations

Any student who would like to request, or ask any questions regarding, academic adjustments or accommodations must contact the Student Access Center at (207) 221-4438 or pcstudentaccess@une.edu. Student Access Center staff will evaluate the student's documentation and determine eligibility of accommodation(s) through the Student Access Center registration procedure.

Online Peer Support

Togetherall is a 24/7 communication and emotional support platform monitored by trained clinicians. It’s a safe place online to get things off your chest, have conversations, express yourself creatively, and learn how to manage your mental health. If sharing isn’t your thing, Togetherall has other tools and courses to help you look after yourself with plenty of resources to explore. Whether you’re struggling to cope, feeling low, or just need a place to talk, Togetherall can help you explore your feelings in a safe supportive environment. You can join Togetherall using your UNE email address.

Information Technology Services (ITS)

Students should notify their student success team member and instructor in the event of a problem relating to a course. This notification should occur promptly and proactively to support timely resolution.

ITS Contact: Toll-Free Help Desk 24 hours/7 days per week 

Phone: Mon-Fri: (207) 602-2487

After Hours/Weekends: (877) 518-4673

Career Ready Program

UNE Online supports its online students and alumni in their career journey!

The Career Ready Program provides tools and resources to help students explore and hone in on their career goals, search for jobs, create and improve professional documents, build professional network, learn interview skills, grow as a professional, and more. Come back often, at any time, as you move through your journey from career readiness as a student to career growth, satisfaction, and success as alumni.

Policies

Passing Grade Statement

A grade of 80% or higher is required to pass the course. A grade lower than 80% will result in you having to repeat the course. Obtaining two "Fs" in the program may result in dismissal from the program.

Artificial Intelligence (AI) Statement

Generative AI (GenAI) applications (like ChatGPT) have proven to be powerful and effective tools, and students are encouraged to become familiar with and use them. However, as with any tool, students must use GenAI in ways that support their roles as learners and professionals. The use of AI in academic work falls under our academic integrity agreement, ensuring that all AI applications are used in alignment with our commitment to honest and responsible learning.

In situations in which AI tools are used as a resource, students must:

  • Ensure that all submitted academic work adequately demonstrates student learning (i.e., that the student, rather than a machine, has met the learning outcomes related to the assessment).
  • Acknowledge, in written assessments and extra-curricular applications, the role played by AI tools in producing the student’s work (this can usually be done in a citation or by including a session transcript).
  • Take ultimate responsibility for accuracy of results, think critically about them, and never substitute them for professional human judgment.
  • Monitor GenAI output for bias and risks for vulnerable populations and underrepresented groups.

As GenAI continues to evolve, students should also stay abreast of best practices and changing risks and benefits.

Please note that individual courses or assignments may have specific guidelines regarding AI use — please refer to your faculty’s directions or assignment instructions for details.

The Student Orientation has a module "Artificial Intelligence Literacy for Students", please refer to this module for more information about navigating the use of AI.

Turnitin Originality Check and Plagiarism Detection Tool

UNE uses Turnitin to help deter plagiarism and to foster the proper attribution of sources. Turnitin provides comparative reports for submitted assignments that reflect similarities in other written works. This can include, but is not limited to, previously submitted assignments, internet articles, research journals, and academic databases.

Make sure to cite your sources appropriately as well as use your own words in synthesizing information from published literature. 

You can learn more about Turnitin in the guide on how to navigate your Similarity Report.

Technology Requirements

Please review the technical requirements for UNE Online Graduate Programs: Technical Requirements.

Late Policy

Students are responsible for submitting work by the date indicated in Brightspace. In a professional environment, deadlines matter because work impacts teams, clients, and decisions, and this course reflects those expectations.

Quizzes and Tests: 

Quizzes and tests must be completed by the posted deadline .

  • No late submissions are accepted
  • Students are encouraged to plan accordingly, as these are time-sensitive assessments

Assignments: 

Each assignment includes an automatic 48-hour grace period after the posted deadline.

  • No penalty
  • No explanation required

After the grace period:

  • Up to 5 days late: 10% deduction per day
  • More than 5 days late: Not accepted without prior instructor approval

Discussion posts:

Discussion activities depend on timely participation and peer engagement and therefore do not include a grace period.

  • Initial posts: Must be submitted by the deadline; late initial posts are not accepted
  • Response posts: May be submitted within 48 hours after the deadline for up to 50% of the response post grade.

Students are expected to communicate proactively if they anticipate difficulty meeting a deadline. In cases of significant or unforeseen circumstances, extensions may be considered at the instructor’s discretion.

UNE Student Handbook

UNE Course Withdrawal

Please contact your Enrollment and Retention Counselor if you are considering dropping or withdrawing from a course. Tuition charges may still apply. Students are strongly urged to consult with Student Financial Services, as course withdrawals may affect financial aid or Veterans benefits.

Attendance Policy

Students taking online graduate courses through the College of Business will be administratively dropped for non-participation if a graded assignment/discussion post is not submitted before Sunday at 11:59 p.m. ET of the first week. Reinstatement is at the purview of the Dean’s Office.

Academic Integrity

The University of New England values academic integrity in all aspects of the educational experience. Academic dishonesty in any form undermines this standard and devalues the original contributions of others. It is the responsibility of all members of the University community to actively uphold the integrity of the academy; failure to act, for any reason, is not acceptable. For information about plagiarism and academic misconduct, please visit UNE Plagiarism Policies.

Academic dishonesty includes, but is not limited to the following:

  1. Cheating, copying, or the offering or receiving of unauthorized assistance or information.
  2. Fabrication or falsification of data, results, or sources for papers or reports.
  3. Action which destroys or alters the work of another student.
  4. Multiple submissions of the same paper or report for assignments in more than one course without permission of each instructor.
  5. Plagiarism, the appropriation of records, research, materials, ideas, or the language of other persons or writers and the submission of them as one's own.